REBRANDED: “Girl, Woman, Other“ by Bernardine Evaristo - MY LAUNCH CAMPAIGN
Alexander Lima Alexander Lima

REBRANDED: “Girl, Woman, Other“ by Bernardine Evaristo - MY LAUNCH CAMPAIGN

Today, I’m taking a closer look at Girl, Woman, Other by Bernardine Evaristo: its traditional publishing journey, and how I’d reimagine its launch campaign if I were in charge. Ideas include: Theatre-Style Pamphlets; Street Art Storytelling; Underground QR Code Campaign; Theatre and Gallery Collaborations […]

Read More